Neath Port Talbot


Integrated Territorial Strategy – considering the current condition of the Neath area in terms of issues identified in economic, social and environmental data and aligning these needs to a series of proposed interventions in improving transportation, the range and quality of business premises and the local environment

Port Talbot

Considering the strategic challenges facing the town as part of the Swansea City region and developing programmes, projects and funding applications to resource responses to these challenges

Vibrant and Viable Places Strategic Operational Programme

A £24million programme of housing, environment and community projects which accessed £9m Welsh Government funding in 2014.

Integrated Territorial Strategy – A strategic assessment of EU funding opportunities in the Port Talbot area

Vibrant and Viable Places 2 – strategic narrative – exploring Well Being and anti –poverty projects to include in a future bid to Welsh Government.

Plaza Cultural Entertainment centre and business hub – feasibility study and business plan

Working with the council and a local community group to undertake an options appraisal for future use of a derelict cinema in Port Talbot town centre and development of a business plan and funding strategy for a mulit-use business incubation and cultural entertainment facility, as preferred option.

Afan Valley – Communities First cluster delivery plan​

Project Example

​Vibrant and Viable Places – Port Talbot Strategic Outline Programme

Client: Neath Port Talbot County Borough Council


To prepare a 3,500 word Stage 1 competitive bid for Welsh Government regeneration funding using a five case business model

The main output for this project was to produce a compelling people and place based regeneration proposal for the town of Port Talbot that placed the client in a strong competitive position as part of a closed bidding round. The methodology involved scoping with the client the potential bid project components, bringing local stakeholders together to garner support for the bid and developing a succinct but compelling Strategic Outline Programme using a five case business model that met all the requirements of a guidance document.

The work was secured uncompetitively following a marketing effort and meeting with a key decision maker.

Chris Ashman’s role was to co-ordinate and deliver the bid in a tight deadline in close liaison with the client, this was achieved through regular client meetings, collocation at client offices during key stages of the work and proposing innovative programme components to increase prospects for success.

The client valued our bid writing, partnership development and stakeholder engagement skills and complemented the team on the final output.

After successfully negotiating the first round the Port Talbot regeneration programme bid secured £9 million funding in 2014 resulting in an overall funding package of over £24 million

The Plaza – Feasibility study and business plan​


To work with the council and local community groups to undertake a feasibility study into options for the proposed redevelopment of the derelict Plaza cinema in Port Talbot and develop an indicative business plan and funding strategy for the confirmed option​

the regeneration of Port Talbot town centre and the Plaza Cinema will provide a more sustainable and enhanced offer to support the retail and cultural offer in Port Talbot. The cinema building has the potential to provide further focus and footfall to support regeneration efforts, particularly given its highly visible and prominent position close to Port Talbot Parkway Station and continually improving urban environment. A multi use community arts facility is proposed offering performance, dance and cinema facilities for local groups and the wider public

The Means role is to undertake an options appraisal for securing sustainable use including options for management and governance of the facility, analysis of proposed uses including suggestions for enhancing revenue streams and consultation with the local community. This work is then followed by development of a business plan for the preferred option including identification of funding sources, competitor and risk analysis.

The client valued our feasibility study and business plan experience, particularly in arts settings, partnership development and stakeholder engagement skills.